MNM · Mind Nose Matter




Barcelona, Spain

Art direction and recreation of a multisensory installation. From the set design, to the graphic design applied in the artistic installation, they were designed so that the client could live a global experience.

For this Firmenich Sensorium, the concept was based on the journey through the mind and heart of the global consumer.

A cultural - sensory - experimental event where the socio-cultural trends of our future were defined and the impressive opportunities of the present in olfactory innovation were explored.

A concept was proposed to us for the briefing and we took care of developing it globally and applying it through graphic design, scenery, lighting, or even music. We also take care of the production of the various sensory materials exhibited in the space and the scenery.

The project included the design of large murals with full-color graphics and signage design, with applications in various office spaces such as telephone booths and meeting rooms.

Project made as Up To You Studio SL

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